After premiering on Disney+, Eternals was streamed by 2 million US households in five days, making it the most popular MCU film on the service.
Eternals aired on Disney+ on January 12, 2022, and it is already the most-watched MCU film on the service. Eternals was one of Marvel Studios’ biggest gambles to date.
The movie was marketed significantly differently from other MCU films, introducing a completely new collection of characters to the MCU.
The critical response was divisive, as it had the lowest Rotten Tomatoes rating for an MCU film and the first rotten score in the MCU film series.
Unite your Marvel Studios movie collection. Get #Eternals on Digital now and Blu-ray February 15. https://t.co/cWiGLibK7E pic.twitter.com/PASK3yyuKV
— Eternals (@TheEternals) January 18, 2022
Despite having the lowest opening weekend of the Phase 4 MCU films released in 2021 and coming in on the lower end of domestic grosses for an MCU picture.
Eternals managed to be the sixth highest-earning film at the domestic box office in 2021, grossing $164 million.
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The film debuted in front of Black Widow and Shang-Chi at the worldwide box office, grossing $401.9 million.
By epidemic standards, Eternals performed admirably. Many people worried if Marvel’s new super squad would be popular with the general public, if the decreased box office was due to the pandemic or if audiences were turned off by the unfavourable reviews.
According to The Direct, Eternals is the biggest premiere for an MCU movie on Disney+, indicating that many audience members may have waited for it to come out on streaming.
According to TVAcute, Eternals was watched by 2 million households in its first five days.
Luiz Fernando noted that the film broke the record for the greatest MCU film premiere on Disney+, surpassing Shang-Chi and the Legend of the Ten Rings.
Eternals and Shang-Chi on Disney+ have not received any official numbers from Marvel Studios or Disney+.
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Movie Reviews for ‘Eternals’ 2021
For the purpose of comparison, Eternals performed worse on Disney+ in its first five days than films like The Suicide Squad and The Matrix: Resurrections on HBO Max.
However, because those films were released on the same day in theatres, they drew large crowds, resulting in higher opening weekend box office statistics for Eternals, which outperformed both of those pictures combined.
In its first five days, Eternals attracted more viewers than Disney+ Premier Access movies such as Cruella and Mulan, which were watched by 686,000 and 1.2 million US households, respectively.
See how Director Chloé Zhao captured the mythology (and size!) of the Celestials with @IMAX’s Expanded Aspect Ratio! Experience Marvel Studios’ #Eternals now available for all subscribers on @DisneyPlus! pic.twitter.com/RuTpsyq85Z
— Eternals (@TheEternals) January 14, 2022
With a high global box office take for a pandemic and now the outstanding Disney+ premiere figures for Eternals, it’s safe to conclude that the film is doing better than it did when it first came out.
Not only are moviegoers who missed it in cinemas getting a second chance to see it, but those who watched it in theatres are also getting a second chance to see it and maybe change their minds.
While no official news on a sequel has been released, Marvel Studios‘ intentions for Eternals are expected to be disclosed soon.